Platform Capabilities

The Tools You Need.
Working Together.

From client relationships and daily operations to digital experiences, communication, and automation, 12 Workspace brings essential business capabilities into one connected platform.

Configure what works for your organization.

Expand as your needs evolve.

12 Workspace Business Platform
Dashboard
NB
Business Dashboard

Welcome to 12 Workspace

Customize this dashboard anytime by clicking Edit Dashboard. Add, remove, or rearrange widgets to fit your workflow.

ACTIVE CLIENTS+14%
48
Across services
MONTHLY REVENUE+9.4%
$34.6K
Current month
OPEN OPPORTUNITIES+6
38
Across active pipelines
UPCOMING APPOINTMENTS3 today
16
Next 7 days
Client & Service PipelineActive Funnel
FunnelClient & Service Pipeline
New Inquiry$3,400
11
100%
Consultation$7,800
9
82%
Proposal$14,200
8
72%
Active Client$28,500
14
100%
Follow-Up$2,400
5
45%
Stage Distribution
38Total
Active Client14
New Inquiry11
Proposal8
Consultation9
Follow-Up5
Open Pipeline ValueAll pipelines
$82.4K
Across 38 active opportunities
$24K
Jan
$27K
Feb
$38K
Mar
$54K
Apr
$42K
May
$36K
Jun
Pipeline StatusCumulative Growth
Active: $82,400
$0$20K$40K$60K$80K$100K
Upcoming AppointmentsView calendar
Discovery Consultation
Northwind Studio · Virtual
9:30 AM
Quarterly Platform Review
Locke & Co. Partners · Conference
11:00 AM
Client Portal Walkthrough
Aria Patel Design · Virtual
2:15 PM
Active Accounts & Services48 total
Account NameOrganization TypePrimary ContactConfigured SolutionRetainerStatusOpen TasksLead
Aria Patel DesignProfessional PracticeAria PatelConnected Workspace + Web$2,400Active4E. Ward
Marin Advisory GroupAdvisory FirmDiego MarinOperations + Scheduling$1,850Active2M. Hill
Northwind StudioArchitecture & DesignSarah ChenClient Portal + Billing$3,100Onboarding7E. Ward
Locke & Co. PartnersMembership AssociationElena LockeMember Suite + Inquiries$2,750Active3S. Vance
Highland Field GroupSpecialized ServicesJames ThorneCustom Automated Workflows$3,600Active5M. Hill
Example Workspace Configuration12workspace.com
01Client & Contact Management

Keep Your Relationships
Organized.

Manage client and contact information, track interactions, and keep important activity connected.

Contact and company records
CRM and relationship management
Custom fields and records
Pipelines and opportunity tracking
Tasks and follow-up management
Contact segmentation and organization
12 Workspace — Northstar Studio
EW

Contacts

47 total
New
SC
Sarah Chen
Northwind Studio
Lead
MH
Marcus Hill
Hill & Co.
Active
AP
Aria Patel
Patel Practice
Client
DM
Diego Marin
Marin Group
Lead
EL
Elena Locke
Locke Studio
Client

Example Workspace Configuration

02Websites & Digital Experiences

Your Digital Presence,
Connected.

Manage professional websites and online experiences that connect with the rest of your business systems.

Professional Services

Website design and development
Website hosting
Ongoing website maintenance

Platform Capabilities

Landing pages
Online forms and surveys
Lead capture and inquiry routing
Website integrations
03Scheduling & Everyday Operations

Keep the Details
Moving.

Organize appointments, routine tasks, and the workflows that support your organization.

Online appointment scheduling
Multiple calendars
Booking and availability management
Automated reminders
Internal tasks
Workflow management
Forms and document collection
04Communication & Marketing

Stay Connected
at Every Step.

Bring important conversations and marketing activity into a more organized environment.

Messaging reach and available channels depend on configuration and supported integrations.

Email communication
SMS communication where supported
Shared conversation management
Email campaigns and newsletters
Automated follow-up sequences
Contact segmentation
Social media planning
Campaign and engagement reporting
05Payments & Business Transactions

Simplify
the Business Side.

Connect important payment and transaction processes to the client experience.

Payment processing requires appropriate integrations and may involve third-party transaction fees. Not a replacement for accounting software.

Estimates and invoices
Online payments
Payment links
Subscription and recurring payment options
Transaction records
Payment-related automation
06Client Portals, Memberships & Learning
12Client Portal
JP
Upcoming3 booked
Oct15
Quarterly review
11:00 — 12:00 · Virtual
Oct22
Document review
2:30 — 3:00 · Studio
Documents
Engagement letterSignedOnboarding briefNew
9:41
Welcome,
Jordan P.
JP
Membership
Founders Circle
Renews Mar 2026
Next appointment
Quarterly review
Oct 15 · 11:00 AM

Example Workspace Configuration

Extend the Experience
Beyond Your Office.

Provide convenient digital access to information, services, and experiences.

Client portals
Membership access
Courses and learning environments
Online communities
Events and registrations
Document access and sharing
Mobile-friendly experiences
Mobile app options where supported

These capabilities are configuration-dependent.

07Automation & Integrations

Make Routine Work
Simpler.

Connect processes and reduce repetitive administrative work.

Not every third-party system has a native integration — connections depend on supported services and configuration.

Workflow automation
Follow-up and reminder sequences
Inquiry routing
Internal notifications
Data synchronization through supported integrations
Connections to external services
Custom workflow configuration
08AI & Intelligent Assistance

Introduce Intelligence
Where It Helps.

Support communication, information access, and selected operational processes with AI-powered capabilities.

Availability depends on configuration, enabled services, and integrations. AI functionality is described with appropriate human oversight and clear operational boundaries.

Explore AI Solutions

Capabilities may include

AI-assisted inquiry handling
AI conversation and voice capabilities
Knowledge-based assistance
AI-supported scheduling
Intelligent content assistance
Connected AI agents
Custom AI workflows
Built Around Your Operations

One Platform.
Different Ways to Work.

Every organization has different priorities.

12 Workspace can be configured with the capabilities that support your operations — whether that means managing client relationships, improving communication, connecting memberships, or introducing more advanced automation.

Start with what matters. Add capabilities as your requirements evolve.

Discuss Your Workspace
One Workspace

A More Connected
Way to Work.

Explore the capabilities that make sense for your organization.

Discuss Your Workspace